New York State Of Mine
Fed up with hipsters fawning over New York, I decided to take my own bite out of the Big Apple right here in Melbourne. This feature appeared in jmag issue 37, March 2010.
This Winter At Charlie’s Cookies
This press release, tailored for consumer-targeted food publications, is one of two seasonal pressers I created for a boutique cookie brand that sells to both foodservice and consumer markets.
Not Feeling Quirky? You’re Winsome, You Lose Some
I donned my cranky pants to write this op-ed about the gooey sentimentality of whimsical culture. It appeared in The Age on Monday, 20 April, 2009.
The Anti-Britney Swindle
In 2010, pop music is a spectacle of artifice see Autotune and Lady Gaga but in 2003 it yearned for authenticity. This feature on the ‘Britney backlash’ appeared in News Limited’s Sunday Magazine on 25 May, 2003.